Some of our favorite comments were from those of you who didn’t know it was a joke until the very end of (or even halfway through!) the video. We don’t know how to take that. haha! #shame
Either way, we are happy we got some of you!!
Brandon put together an outtakes version which is mostly just us cracking up and messing up! But there’s a pretty s-weet Emma joke in there too. ENJOY!
And if you haven’t watched the trailer yet, you can find it here.
We love you guys!!! xx. Elsie
56 Comments
Loved this hahahhaa!
Jouer Must-Haves Set Review + SWATCHES
These videos are brilliant! Love that you’re willing to poke fun at yourselves. Your April Fools video genuinely made my day. {insert heart eyes emoji here}
xox
I actually really want to make emoji potholders now!
I know it’s a joke and all, but pretty please make a real one! xoxo I’d watch it errrrry day. Not really, but a whole lot!!
http://www.tarynnicole.com
http://www.theLOVESUM.com
thank you for making me laugh!!!! so much fun!!
hehe you girls are hilarious!
http://www.littleblackshell.com
Is it bad that emoji pot holders sound totally reasonable to me?
So much fun 🙂
These are hilarious and so is the trailer. Oh and I love love love your 404 page! I ran across that yesterday and I bookmarked it because it just makes me smile!
LOL these are just as good as the trailer. Haven’t done an emoji project in two days… hahahaha!
the outtakes are even better than the actual video!!! you all are so funny!!! xo
You are both my idols!! Love everything you create!! every single thing!
Ladies this was genius!!
The Pepper Express
love everything about this!
I though it was real until the end, but I never thought the “information” in it was real. Like I thought you had actually made a little film poking fun at yourselves in a documentary style, like Spinal Tap or something. But I didn’t think you’d actually spent $23K on succulents! Hahaha.
Best April Fool’s prank ever! #noshamebro
hahah still laughing over this whole thing! what a clever idea!
xx nikki
http://www.dream-in-neon.com
Loved this! The actual one made me smile so much the other day! Thank you!
It’s always more fun this part, everybody is stylish there?
http://www.inatrendytown.com
This was seriously hilarious!!!! Best April Fools Day joke I’ve seen 😉
xoxo from Miami, FL – Jessica Maria
http://www.letsfallinloveblog.com
I’m hooked on you. I totally like you all. Never commented on anything before but this one, yep, I simply need to. It is seriously great. Thanks for putting a smile on my face! Good luck and all the best!
So cute!! And I don’t know why… but I always read and thought that your name Elsie was pronounced as Elese. Not sure why. ha!!
Please do this more often! You guys really make my day ^-^
“Something with emojis we definitely need.”
“Yeah, we haven’t done that in like two days.”
hahaha that was my favourite part! It’s so true 😉
M.
Seriously the best april fools I saw this year! Have to admit I actually believed it the first minute and thought it was a brilliant idea.
Loved both videos! Although now I’m more curious… how do yall keep having such great ideas for blog posts and not run out??
I died in the Trailer one when Elsie says Son of a b****! hahaha and now I just doubled over when I heard Her struggle with it!!!
-SJay
The Chronic Dreamer
Emma you are my idol and inspiration!
Lots of love all the way from California
This was the funniest April fools I’d seen, although I guessed it was a spoof I feel like this actually needs to be a real thing though! It made me laugh at the end of a tough day!
Terrific! You guys are my idols. (Winky face emoji here.)
Love it! haha
I love this so much! The succulent part…oh man, so great.
http://riahwrites.com/
If it makes you feel any better, I knew it was a joke right after Emma said,”We’ve always made such cute creative things!” Great video. You all are amazing.
Hysterical! You guys must have had a ball making that!
Trey’s parts are my favorite. I died.
Good one!
We all just really like the idea of an ABM documentary… Why not? A small business rising up and taking the Internet for its own? That’s great!
I didn’t realise it was fake (it was April 2nd here in Aus when I watched) until it showed you guys speaking a lot, and being far less eloquent than usual. I started giggling straight away when I realised.
Outtakes are the best!! I’m still in love with that other trailer. And I’m glad that I’m not the only one nervous around guns, even if I’ve gone to the range before. <3
That video is super cool and hilarious. Awesome.
Janika
crazysketchbook.blogspot.com
this just made my day so much better…love it!
Actually spent the second half of the video wondering how you had spent that much… you guys should definitely make a documentary though!
Omg… I was at work at the time so I couldn’t watch the video, but I thought oh wow a documentary… That’s a big thing! I completely forgot to watch it & now I find out its a April fools joke? Guuuuyyyyssss!!!
Emma//Emmaandout.blogspot.co.uk
Ok, this was hillarious! I loooved the scene with the bad word!
She was scribbling nothing hahaha. I was chuckling at this so much. Thanks for sharing. I love you sisters!
These outtakes just made my morning coffee time way better (and more hilarious!) 😛 Love you gals!
xoxo
Allison
This was hilarious! I love your April Fool’s jokes every year!
Hilarious! *heart eyes emoji* *tears flowing while laughing emoji*
Elsie, you’re really, really adorable! Emma, you’re so funny and so natural in front of a camera! You both are so charming I literally smile whenever I see bits of your livestreaming. Congratulations on your success! 🙂
HAHAHAHA. ELSIE. You kill me. I would have reacted the same way about the toy gun and the cursing segment?! SO funny. I love it all ALL OF YOU GUYS ARE THE CUTEST.
I actually saw it and thought it was a great idea! After watching you guys go from a tiny little art studio to creating your own dress line and opening a thrift store, to buying a house to completely renovate and then give-away, PLUS two books? I would actually watch that documentary. You guys have been awesome to follow over the years so I can’t believe it was an April Fool’s Joke!! 🙂 Got this one, for sure!
Haha, Kasia, me too! Never commented before. I laughed so hard! And I loved how Elsie has such a difficult time swearing. You are too sweet!!
Emma, you’re a total rockstar actress! Hilarious.
Oh. My. Gosh. My favorite part? Trey’s second “it’s a mess”, breathes in, and looks at the camera? Killed me. It’s like you’ve been on The Office and know how to make people laugh. I also loved Elsie’s “Emma what the f*%#?” Haha, I wish that stayed in. And Emma’s a natural comedic actor who can save face and wait to break.
This was perfect!
i love both videos! love you guys.
Hahaha I just love how difficult it is for Elsie to curse.
SHE’S JUST TOO CUTE!
Totally cracked up at this….which was much needed today. Loved the prank and the out takes. Although, I was a little bummed that there wouldn’t be an actually documentary! Lol
Ahhhh this was *so* cute!